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Foundational content
There are many, many, good entrepreneurs with good businesses who have a website with only a homepage. If you’re one of them, maybe you haven’t put much effort into marketing promotion. (You might say, “We’ve done zero marketing!”) Or you might have hired some marketing firms in the past—SEM, publicity, social media, etc.—but you haven’t…
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Escape velocity
When a rocket launches into space, it needs to reach a point where it can break through gravity, known as escape velocity. Once the ship reaches that point, gravity is too weak to pull the ship back down to earth. It can get through the earth’s atmosphere on its own. In business, particularly early stage…
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A return to my business writing practice
My strategy with making and shipping creative work has, generally, involved earning money through business writing (in the form of working independently as a marketing consultant, or in a marketing full time role) and investing it into creative projects. Projects like Creative Doing, pretty much all my writing online (including Medium), Prologue, The World According…
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A matter of size
Like many days, I struggled to find an idea that was the right size for my blog post today. I’d scheduled half an hour to type, and the idea I found energizing needed much more than that. I looked and looked, and all of them did. So I started pecking away at the keyboard for…
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Celebrating the debut of Home Room
A few years ago, Jonnie Park started his podcast, Fun With Dumb (a play on his rap name, Dumbfoundead). I remember listening to episode nine when it came out several years ago and really enjoying it. With Jonnie at the helm, the podcast went on for over 300 episodes and gathered a loyal fanbase. Along…
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Evening constitutional
Even during the winter, one of my favorite times of day is going for a stroll with my wife after dinner. It’s very helpful for digestion, so it’s known as a “constitutional,” or more crudely as a, “fart walk.” In Chinese, the term is, “散步.” I remember my grandparents doing this every night. If you…