Herbert Lui

Livestock helps a person make a living. Cows need to make milk, chicken eggs, and sheep wool. These animals were part of a business decision. While a farmer may grow fond of their livestock, there will eventually come a day when the farmer needs to send them to the butcher. It’s business. A pet is…

Should you pursue something you enjoy, or something you’re good at? Which is more worthy? In Welcome to the Hyunam-dong Bookshop, a high school student asks this question to a character named Seungwoo who works as an employee at a big corporation and also writes a blog. Does this person enjoy work more, or writing…

A couple of years ago, when I was employed at Figma, I reflected on the years I worked independently. I wrote, “When you work independently—as an entrepreneur, freelancer, or creator—in the early days, you actually could become more dependent on the people you know.” I’ve since returned to working independently. While I remember this lesson…

Try jumping on a trampoline, on concrete, and on a sofa. You’ll quickly see different results, even with the same effort. Those are conditions.  Each condition helps you achieve something different. Is your goal to get as high as possible, as steadily as possible or to create the safest landing? As you’re reading this, there’s…