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To know vs. to do
The team at Basecamp recently did a six-week sprint to improve the product’s onboarding flow. They did a bunch of stuff and shipped it. The result was a 30% increase in conversion rate. “What happened?!” you might ask them. “How? What’s the best practice?” They don’t know. They don’t care. “The point wasn’t to know,…
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Good prose
The lyrics from a good song will put your feelings into words better than you could have. That’s really the songwriter’s only job. Similarly, the prose from a blog post, article, or book should put your feelings into words better than you could have as well. A good piece of prose should energize you and…
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Good Enough
There are enough people who don’t like how software has evolved, don’t need all of the bells and whistles (and don’t want to pay for it), and remember how much simpler software used to be. It’s how I feel about the music app, Doppler. I don’t know the team at Good Enough, but it seems…