Category: Creativity
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Retitling
In 2000, Robert Solomon released his book, Brain Surgery for Suits: 56 Things Every Account Person Should Know. In 2016, that piece of work was re-released as the title it’s best known for, The Art of Client Service: The Classic Guide, Updated for Today’s Marketers and Advertisers. Same work, new packaging, with two additional chapters. …
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Typing vs. writing
If you’re a writer, you’re writing 24–7–365. Everything you read, see, and experience is material for your writing. Pay attention and live deeply. Take lots of notes—on index cards, on your phone, on a napkin, wherever. Draw stuff. Make voice memos. Keep it all organized. Some days, you’ll have 15–30 minutes to type it out…
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Signs of maturity
A bias for calmness and inner peace. A stronger confidence that things will work out in the long run. Patience. An open-mindedness to what’s new, while still preferring your own taste. An ability to feel small for a short time, knowing that’s what it takes to be the bigger person. Appreciating youthful energy, as you…
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Rules are made to be rewritten
Tim Ferriss recently took a four month sabbatical from his podcast. He needed to figure out what his plans were for it. He felt his enthusiasm for the show waning. As he told Kevin Rose, “If I get so apathetic or bored that I stop doing the podcast, that’s the end of the income period.”…
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A letter from the past
8 years ago, I wrote a letter to my 35-year-old self. I expected to find it embarrassing (some of it is!), so I was surprised to find that there was some good stuff in there. I really emphasized, “Your opinion of you is really the only [thing] that matters.” In a way, I told myself…
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Making mistakes, with grace
You’re going to make a lot of mistakes. If you didn’t learn how to make mistakes gracefully, here’s one way to do it: Acknowledge the mistake. Apologize to someone if you’ve caused them pain or done something wrong. Make an effort to make things right and to lower the odds of it happening again, and…
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Two ideas to stand out when you’re applying to jobs
First idea: Email the person who is hiring for the job to introduce yourself. If you’re not sure, make the best guess. For example, if you’re applying for a job as a content marketing manager, email the marketing director. If you’re applying for a job as a security engineer, email the director of security. It…
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Keep one specific person in mind when you write
I don’t mean a persona. I mean a real person with a first name and last name. Ideally, you’ve met them and spent some time talking with them. If you haven’t, maybe you can attend one of their speeches at a conference or find an interview online somewhere. If you can’t spend time with this…
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Trust summaries (AI or otherwise) at your own risk
A very specialized, expert, government trial suggests that AI underperforms compared to people at summarizing information. Reading a book summary is not the same as reading a book. In fact, you miss the most important parts of the book when you read the summary. Worse yet, you may even fool yourself into thinking you know…
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Follow your excitement, try experiments, make more work
When Ryan Holiday writes about creative work, I read. His book Perennial Seller has been super helpful as I’ve been promoting Creative Doing. In one of his recent posts, he explains that his third book, The Obstacle Is the Way (and ensuing series on stoic philosophy), was nowhere near a sure thing when he wrote…