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World building, observations, and names
A couple of years ago, I wrote about how one way to see branding was to build a world. I currently work as the director of marketing at FGX. One of the aspects that continues to energize me is the depth of thought the leaders put into defining the world of global IT logistics. They’ve…
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A lesson this blog has taught me
I write here every day, and I don’t take it for granted. It’s not difficult for me to imagine a world where I stopped writing altogether. It almost happened a decade ago. (I mentioned it here briefly.) While I wrote very wholeheartedly at the time, I also didn’t treat my work very well. I felt…
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Discover what you want to say by writing every day
I was reading a post I wrote recently, and I realized that I’d actually excerpted the same quote twice. That was inevitable—I’ve written over 1,000 posts at this point—and it created an opening for me to explore why it continues to resonate throughout the years. I started reading each of the related posts as well.…
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Your brain’s ecosystem
Virgil Abloh really DJed. Music, hanging out, and DJing shaped his brain—they were key fundamentals to his ecosystem. This ecosystem would enable him to take his skills and approach into fashion and creative direction. I write every day at this blog. It’s a key part of my ecosystem. In a recent interview, I was reminded…
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Sleeping just enough
A few years ago, I started experiencing fragmented sleep. One of the first things I did was buy a book entitled, Quiet Your Mind and Get to Sleep. It came with a worksheet to help keep track of how much sleep you had, what the circumstances were, etc. I tracked this for 12 weeks or…
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Don’t just talk about it, write it out
There is a lot of jargon in the business world. That’s because it’s easy to give something a name and talk about it. It’s much more difficult to give meaning to the name and define it. Writing the new definition out forces you to get clear on the specifics of what it means. It also…
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Assume sincerity
“It was so great to see you!” your colleague says. Does your colleague say that to everyone to be polite, or did they actually mean it? “I love your shirt!” a waiter tells you. They just served you the bill. Are they flattering you in the hopes of earning a higher tip? You describe a…
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Dead ends and gateways
The reward for good projects are more projects. Some people are willing to pay you for projects that you may not enjoy doing. There are two types of projects: Dead ends are projects that you don’t enjoy, and don’t lead you to an outcome you want. You can figure this out by looking at people…