The Hidden Costs of Deep Processing

In the early days of my career, I worked in communications at Xtreme Labs. A significant part of my job involved interviewing people at ghostwriting blog posts for them. I learned a ton of stuff like this, and it also informed the collaborative writing process at my editorial studio Wonder Shuttle. In one of these […]

Bill Gates Gifted 4 Million Copies of This Book. Here’s Why and What It’s About

On June 5, 2018, Bill Gates announced that he’d give away Hans Rosling’s book Factfulness as a gift to every person graduating college in 2018—making it available to 4 million associate’s, bachelor’s, master’s, and doctor’s degrees cumulatively.  In an age where manifesting, motivated reasoning, and self-deception are in vogue, Rosling makes the case that when […]

How to Ease Brain Overload without Trying Harder

Our brains are overloaded. Roger E. Bohn and James E. Short at the Global Information Industry Center at UC San Diego suggest the average American took in around 34 gigabytes of data per day in 2009 (here’s the original estimate, via NYT). That was a year before Instagram was released. Nobody was searching “side hustle” […]