Herbert Lui

Blog on creativity, marketing, and the human condition.

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  • Creative Doing
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  • Amazon gets Creative Doing

    Herbert Lui

    August 7, 2022
    Creativity
  • Embracing average

    In spite of what you and I have been told, and desperately want to believe, we are not protagonists in a film. We are not exceptional. We are not special. We are not The One.  Even if we do have one competency or skill, I’d wager that’s pretty normal too. A lot of people have…

    Herbert Lui

    August 6, 2022
    Uncategorized
  • Creative oscillations (on discipline vs. play)

    Irina Dumitrescu recently wrote a fascinating piece making the case against discipline, in favor of play. She asks, “What if, what if, what if it’s not just some vague nameless Resistance that keeps us from doing what feels right, but the very fact that we’ve attached discipline to those activities?”  Her question definitely resonates, and…

    Herbert Lui

    August 5, 2022
    Creativity
  • Hastening gratification

    One of the questions executive coach and author Marshall Goldsmith asks himself every day is, “Did I do my best to be happy?”  In his book The Earned Life, he elaborates on impermanence, and in contrast, on delayed gratification: “This is the Great Western Disease of ‘I’ll be happy when…’ It is the pervasive mindset…

    Herbert Lui

    August 4, 2022
    Life
  • Notes on Axios’s business strategy with Axios HQ

    I’ve been following Axios HQ with keen interest from afar for a little over a year now (I’m not associated with it).  For the unfamiliar, Axios HQ is one of media company Axios’s big bets to work with enterprise customers on internal communications. The driving through line behind it is the term, “smart brevity,” which…

    Herbert Lui

    August 3, 2022
    Creator Confidential
  • Insights from the idiot

    A few days ago, I wrote about the four inner beings of a writer. Susan Sontag called these the nut (i.e., the obsédé), the moron, the stylist, and the critic. Professor Betty Flowers called these the madman, the architect, the carpenter, and the judge.  I started this blog with the intention that it served as…

    Herbert Lui

    August 2, 2022
    Creativity, Creator Confidential
  • Creative Doing, at Sharpen Your Edge

    I recently joined my friend Dr. Greg Wells at his podcast, Sharpen Your Edge. It usually airs at LinkedIn on Thursdays at noon et, you can catch this one at YouTube: One of the themes we talk about is how creativity is innate and every person is creative; indeed, many of us draw in school,…

    Herbert Lui

    August 1, 2022
    Creativity, Creator Confidential
  • Tradeoffs

    Annie Duke writes in Thinking in Bets, “The quality of our lives is the sum of decision quality plus luck.” Indeed, everything is about choices. Often, these choices may appear as A, or B? Should I dedicate my life to what makes me money, or what I feel passionate about? Should I be active at…

    Herbert Lui

    July 31, 2022
    Creator Confidential
  • The four inner beings of a writer

    Susan Sontag writes in her journal: The writer must be four people: 1) The nut, the obsédé 2) The moron 3) The stylist 4) The critic 1 supplies the material; 2 lets it come out; 3 is taste; 4 is intelligence. A great writer has all 4 but you can still be a good writer…

    Herbert Lui

    July 30, 2022
    Creativity
  • Dan Crowe, on starting Port Magazine

    I’m in the middle of developing a speech for Creative Doing right now, and the research process led me to revisit an interview I did with Dan Crowe (who most recently launched INQUE magazine) a few years ago.  A few excerpts from Dan that I really loved: “My friends and I that launched [Port], we…

    Herbert Lui

    July 29, 2022
    Creativity, Creator Confidential
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