I’ve written a couple of drafts only to find out I had no idea how to land the post. That happens sometimes.

I used to hope that I could figure this out before I wrote it. This happens sometimes, too. 

But more often than not, if I practice that way, I get stuck in a mindset where I can’t figure out how to land any idea. The solution there is to just start writing, and trust you’ll figure it out along the way. 

It’s easy to recover from writing a couple of hundred words that need more incubation. Usually, something clicks after a couple of days. Other times, it makes for nothing more than good raw material, and I start a new post like this one. It’s not as tragic as writing a novel or series that is all but impossible to land; one which you basically need to scrap and start over.

That’s one of the more useful lessons I’ve picked up as a writer. Make small bets, and work with what you’ve got.